Can’t fault them for trying.

The ‘Don Cherry Protest’, as it’s being dubbed, is off to a blazing start in the frigid cold temperatures as a few people have gathered to show their support for the Coach’s Corner hockey icon.

Let’s take a look:

A small group — including one yellow vest — rallies peacefully outside Sportsnet head office to protest the firing of Don Cherry for his “you people” comments on-air. A few tell me Cherry was wrong to say that, but most say he did nothing wrong at all. @680NEWS @CityNews pic.twitter.com/ql19dqYSc8

— Mark Douglas (@DouglasCityNews) November 13, 2019

Here is the "Don Cherry firing protest" outside of Sportsnet's studios 😂😂 (h/t Reddit) pic.twitter.com/x3ZTSoFZWj

— #1 A'ja Wilson Fan (@Account4hockey) November 13, 2019

Always one in the crowd:

Just having a look at some of the signs here at the Don Cherry protest and – oh, I see. pic.twitter.com/rdpXyL2lW2

— Mike Beauvais (@MikeBeauvais) November 13, 2019

Appears the narrative changes once someone realises they can get some decent exposure.

To me, what’s being lost at sea is the fact the message was to wear more poppies and show more support for troops. It’s now turned into 45 other debates and the amount of division that’s taken place is incredible for all the wrong reasons.

Support the troops, plain and simple. And for the 175,000 who have signed the ‘Re-hire Don’ protest, appears their support has some limits as maybe 25 people showed up today. 25 out of 175,000, is that bad?